Smart NFC Pet Tag

Give your pet a voice.

Echo is a smart tag that attaches to almost any collar. If your pet is ever lost, whoever finds them can reach you in seconds — no app, no battery, no charging.

Corgi wearing Echo NFC collar tag
Finders scan with any smartphone — no app needed
0 Apps required for finders
∞ Lifetime lost & found — no subscription
1 NFC tap to access everything

One small tag.
Everything that matters.

The Echo Tag attaches to almost any collar or harness your pet already wears. Inside: an NFC chip that connects finders, vets, and sitters to everything they need to know — with a single tap.

Fits what you have

Attaches to most collars and harnesses — no special hardware, no proprietary accessories.

No battery. Ever.

NFC needs no charging and no pairing. The tag works from day one and keeps working for years.

Works with any phone

iPhone or Android — finders simply hold their phone to the tag. No app, no account, no barriers.

Three steps to a complete pet identity

1

Attach

Affix the Echo NFC tag to any collar or accessory. The tag is pre-provisioned and ready to use immediately — no activation required.

2

Create Profile

Set up your pet's name, photo, emergency contacts, and medical records — in minutes, from any device. No technical knowledge needed.

3

Scan & Triage

A finder taps the tag with any smartphone — no app, no login. Your pet's profile appears, followed by a smart triage screen: is the pet lost, injured, or just out for a walk? You receive a real-time GPS notification the moment the tag is scanned.

Five pillars.
One platform.

Safety

Anyone can reach you.

No app. No download.

A finder scans the tag and is prompted to share their location — no app, no account. The owner gets an instant push notification with GPS coordinates. Smart triage lets the finder tell you exactly what's happening: lost, needs help, or just saying hi.

  • You know the moment it happens — and exactly where: GPS with every scan
  • Smart triage: lost, needs medical help, or just saying hi
  • Call or WhatsApp the owner directly from the scan screen
Health

A health record that writes itself.

Photos and voice notes become vet-ready history.

Snap a photo of any vet document — invoice, lab result, or vaccination record. Echo's AI reads, categorises, and surfaces insights automatically. See your pet's full health timeline at a glance, and share records with any vet via a 4-digit code.

  • AI reads and categorises any vet document from a photo
  • Health timeline with AI-generated observations and trends
  • Share full records with any vet via 4-digit code — no login
Identity

Personality, brought to life.

Finders don't just find a dog — they meet one.

Manage your pet's complete digital identity from the Echo app. Finders discover an AI-crafted personality, rotating quotes, and a social profile — with options to snap a selfie, follow on Instagram, or connect directly. All from a single tap.

  • AI-written personality, bio, and rotating quotes — unique to your pet
  • Social mode: selfies, Instagram link, and daily personality quiz
  • Link your NFC tag and manage everything from the Echo owner app
Paperwork

Your paperwork, read and understood.

The fine print, in plain language.

Upload your pet's insurance policies, contracts, and registrations. Echo reads the fine print, extracts what matters, and tells you in plain language what you're covered for, what you're not, and what to watch out for.

  • Liability insurance, health insurance, tax records, Tasso registration — all in one place
  • Plain-language summaries and "Worth knowing" insights for every document
  • Proactive alerts: upcoming renewals, missing coverage, and premium changes
Paperwork
Liability Insurance
HUK24 · €58.40/yr

Your policy covers personal injury and property damage caused by your dog — worldwide, with no breed exclusions.

Worth knowing
Rental property damage isn't covered — most owners miss this.
Premium went up €4 this year. Market rate: €48–72. You're in range.
Foreign travel: covered up to 12 months, but only EU + Switzerland.
Household Coming soon

One pet. Everyone who loves them.

No more “did you already feed her?”

Most pets have more than one person. Household gives everyone their own Echo account with shared access to the same animals — so a couple, a family, or a flatshare all see the same pet, the same health record, and the same day. And when the tag is scanned, everyone is notified: the finder reaches whoever picks up first.

  • Everyone keeps their own account — shared access to the same pets
  • A scan alerts the whole household, and the finder reaches whoever answers first
  • Feeding, walks, medication, and vet visits sync instantly between you
Household
D
David
Admin · notified on every scan
N
Nadja
Member · notified on every scan
Shared activity
Nadja fed Waffles — 08:12
You logged a walk — 2.1 km, 34 min
Nadja added a vet visit to the timeline

One tap.
Three jobs.

The collar tag keeps your pet safe. Two more tags are coming — one for the walk, one for the daily care — and each knows what it's for. Same tap, different job.

Live

Collar Tag

The safety tag. A finder taps it and reaches you in seconds — profile, smart triage, and your location alert. Free for the life of the tag, no subscription.

In Development

Walk Tag

Tap to start the walk, tap to end it. Anything worth remembering, just say it — “she's limping on the left front paw”, “ate something in the bushes” — and Echo files it on her health timeline. Walks land in Apple Health as activities, so you see the trend over months, not just today.

In Development

Care Tag

Fed, watered, medicated — one tap logs it, timestamped. Put it on the food bin and nobody has to guess, text, or double-dose. When several people share the care, the whole household sees the same answer.

What owners say

★★★★★

Absolut empfehlenswert! Der Chip hat sich als unglaublich hilfreich erwiesen. Als unser Hund „verloren“ ging (als Test) konnte die Person, die ihn gefunden hat, sofort auf die hinterlegten Kontaktdaten zugreifen und uns benachrichtigen. Dadurch konnten wir unseren Hund schnell und sicher wieder nach Hause holen. Die Einrichtung war einfach, die Daten waren sofort verfügbar und die Nutzung ist sehr unkompliziert. Für jeden Hundebesitzer eine sinnvolle Investition, die im Ernstfall viel Stress und Sorgen ersparen kann.

Verified Echo User

One price.
No surprises.

€29

Once. Then the safety features are yours for life.

  • The Echo Tag in your size and colour
  • Lost & found, free for life — scan alerts, GPS location, and direct contact never expire
  • One full year of Premium: AI health records, paperwork, household, and every feature we ship in that year
  • After year one, Premium is optional — the safety features keep working either way
  • No battery, no charging, no hidden costs
Pre-Order Now
Echo AirTag Tractive
Price €29 once ~€39 + holder ~€50 + subscription
Ongoing cost €0 — lost & found is free for life Battery swaps €5–13/month, required
Finder can contact you instantly ✓ — —
Works with any smartphone — no app ✓ iPhone only App required
Battery None — ever Replace yearly Charge every 2–5 days
Location updates On every scan, with GPS Nearby Apple devices Live GPS
Health records & AI paperwork ✓ — —
Shared household access ✓ One Apple ID Shared login

Comparison based on publicly available information, August 2026.

Pre-order your Echo Tag

Reserve your tag today — you pay nothing now. We confirm every pre-order personally by email, with delivery details and payment options.

  • €29 per tag — lost & found free for life, plus one year of Premium
  • Two sizes (M 42 mm / L 46 mm), black or white
  • After year one, Premium is optional — safety keeps working regardless

So we can confirm your order if email bounces. Never shown publicly.

No payment today — we confirm every pre-order personally by email.

Are you a brand, retailer, or breeder?

Echo powers connected products for the pet care industry — white-label, with zero infrastructure on your side.

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