The Digital Identity Layer for Every Pet
Echo gives veterinarians, shelters, and pet retailers a seamless way to connect pet health, safety, and identity — in a single NFC tap.
How It Works
Three steps to a complete pet identity
Attach
Affix the Echo NFC tag to any collar or accessory. The tag is pre-provisioned and ready to use immediately — no activation required.
Create Profile
Pet owner sets up name, photo, emergency contacts, and medical records — in minutes, from any device. No technical knowledge needed.
Scan & Triage
A finder taps the tag with any smartphone — no app, no login. The pet's profile appears, followed by a smart triage screen: is the pet lost, injured, or just out for a walk? The owner receives a real-time GPS notification the moment the tag is scanned.
Features
Three capabilities.
One tap.
Instant Lost & Found
When a finder scans the tag, the owner gets a real-time push notification with GPS location. The finder sees the pet's name, photo, and direct contact options — no login required.
- Real-time push notification with GPS coordinates
- Contextual triage: lost, injured, or out for a walk
- Direct call and WhatsApp contact — zero friction for finders
Smart Health Records
Snap a photo of any vet invoice, lab report, or pet passport. Echo reads, organises, and explains everything automatically. Vets access records via a 4-digit code — no account needed.
- AI-powered document reading and automatic organisation
- Vaccinations, allergies, medications — built from photos
- Secure vet access via 4-digit code, no portal login required
Personality, Brought to Life
AI-generated biography, rotating taglines, daily quizzes, and a social profile — updated on every scan. Echo makes every interaction with the tag memorable and personal.
- AI biography written from the pet's perspective
- Rotating taglines that refresh on each scan
- Social profile, daily quizzes, and community features
Platform Roadmap
One platform.
Every accessory.
Echo is expanding beyond the collar tag. Every accessory your pet wears becomes an intelligent NFC touchpoint — each scan triggering a different contextual action.
Collar Tag
Scan to reveal the pet's profile, contact the owner, and assess the situation with smart triage. Available now on every Echo tag.
Leash Tag
Tap to start a walk, log activity, or share your real-time route with selected contacts. Walk history, duration, and GPS trail — built automatically.
Walking Bag
Tap to enter vet mode, surface medical records, or access emergency health info. One scan hands everything a vet needs to a clinic — no logins, no paperwork.
Interested in embedding Echo NFC into your accessories line?
Talk to Our TeamFor Partners
Built for the pet care industry
Echo integrates into your workflow with zero infrastructure requirements. No software to install, no portal to manage.
Pet Apparel & Accessories
Embed Echo NFC tags in your collars, leashes, and accessories. The platform is fully white-label — your branding, your experience. Give your products a connected digital layer customers keep coming back to.
Pet Retailers & Shops
Stock Echo tags or bundle them with accessories. A premium, tech-forward product that drives repeat visits and builds long-term customer loyalty.
Breeders
Send puppies and kittens home with a complete digital identity — vaccination history, breeder contact, and health records included from day one.
We respond within one business day · office@northstarlabs.io
Partner Programme
Become an Echo Partner
We work with apparel brands, pet retailers, and breeders. Tell us about your organisation and we'll be in touch within one business day.
- No software installation or integration required
- White-label ready — your branding on every NFC experience
- GDPR-compliant, data stored in EU (Frankfurt)








